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We are Impact Innovation

The award-winning
cultural innovation and 

customer experience company

Our Mission

To be the world's most valued culture and

customer experience development partner.

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Organisations perform at their best when experience, culture and technology are designed to work together. Our mission is to help you build an optimised culture that is both human and high-performing – a culture that supports people, sharpens accountability and uses technology in ways that amplify, not replace, human value.​

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Everything we do is practical, people-centred and ambition driven – creating experiences that matter and cultures that can adapt, innovate and thrive in an age of constant change.​

Our Services

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Strategy Creation

 Building a cultural ambition and purpose-led strategy that puts customers at the heart of the doing, being and thinking of your organisation.​

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Experience Innovation

Realising the full potential of your ambition through meaningful design and innovation that supports change, momentum and performance.

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Everyday Activation

Equipping your organisation to deliver great experiences day in, day out - backed by behaviours, team dynamics and operating standards that make performance and culture sustainable.

It's not just all talk...
check out these numbers

We help organisations achieve real results – from improved satisfaction and engagement to operational savings and better outcomes for customers and staff. We build the human and cultural foundations that make experiences real, consistent and long-lasting.​

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23%    

in customer

satisfaction

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16%   

in omnichannel

sales

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7% 

in staff satisfaction year on year

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25%   

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in contact centre

call quality

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11%    

in occupancy

rates

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£10M    

in direct

savings 

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Our Clients

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Developing Britain’s leading omni-retail customer experience and effortless buying journey

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Building an ‘Every Customer Counts’ culture that drives customer satisfaction and regulatory performance

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Creating leaders for large scale change and frontline teams for person-centred compassionate care

Here's a full list of our clients

"Impact understood very quickly and in detail the challenges facing our business and our people, struck up a rapport and trust and created an open environment for growth and creativity."

Amanda Hickey,

Senior Operational Development Manager,

John Lewis

What our clients say

"From frictionless customer journeys, to tone of voice, to digital experience, to social responsibility and consumer vulnerability, impact are the total package." 

Leanne Kerry,

Head of Customer Experience,

Manchester Airport Group

"Impact always bring a fresh perspective and insight. They take time to understand the issues, what you are trying to achieve and offer a practical approach that is ready to implement and based in reality."

Rachel Pearce,

Director of Commissioning South West, NHS England

and NHS Improvement 

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Want to connect with us?

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